Expert-Recommended Substitutes of Moz's Local SEO Tactics for Global Reach Success

Expert-Recommended Substitutes of Moz’s Local SEO Tactics for Global Reach Success

As local SEO becomes increasingly important for businesses, finding the right tools to manage and enhance your local presence is crucial. While Moz Local is a popular choice, several alternatives offer unique features and competitive pricing that might better suit your needs. In this article, we explore the top Moz Local alternatives, highlighting their key benefits and how they can help you achieve your local SEO goals effectively.

Table of Contents

1. SEO PowerSuite
Pricing Plans:
* Free Plan
* Professional Plan
* Enterprise Plan
Pros:
Cons:
2. BrightLocal
- Pricing plans:
  * Track Plan
  * Manage Plan
  * Grow Plan
- Pros:
- Cons:
3. Whitespark
4. Yext
- Pricing plans:
  * Emerging Package
  * Essential Package
  * Complete Package
  * Premium Package
- Pros:
- Cons:
5. Synup
6. Advice Local
7. Vendasta
- Pricing plans:
  * Starter Plan
  * Professional Plan
  * Premium Plan
  * Custom Enterprise Plan
- Pros:
- Cons:
8. Uberall
- Pricing plans:
  * Get Found Plan
  * Be Chosen Plan
  * Thrive Plan
- Pros:
- Cons:
9. Birdeye
- Pricing plans:
  * Starter Plan
  * Growth Plan
  * Dominate Plan
- Pros:
- Cons:
10. Localo
- Pricing plans:
  * Free Plan
  * Growth Plan
  * Agency Plan
- Pros:
- Cons:
11. Nicejob
- Pricing plans:
  * Starter Plan
  * Professional Plan
  * Premium Plan
- Pros:
- Cons:
12. Chatmeter
- Pricing plans:
  * Essentials Plan
  * Growth Plan
  * Enterprise Plan
- Pros:
- Cons:
13. PinMeTo
- Pricing plans:
  * Conversations Plan
  * Posts Plan
  * Agency Plan
- Pros:
- Cons:
Conclusion

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1. SEO PowerSuite

SEO PowerSuite is our comprehensive SEO platform designed to tackle every aspect of SEO. From keyword research and rank tracking to on-page optimization and backlink analysis, our tools are created to help you manage and improve your SEO strategies efficiently. We offer four powerful tools: Rank Tracker for keyword research and rank monitoring, WebSite Auditor for in-depth SEO audits, SEO SpyGlass for backlink analysis, and LinkAssistant for link building. Our platform is trusted by over 2 million users worldwide, ensuring you get accurate and reliable data to outperform your competition.

Our platform is highly customizable, allowing you to tailor SEO campaigns to your specific needs. You can track positions in local search engines, integrate with Google tools for enhanced precision, and manage multiple projects without limitations. SEO PowerSuite offers an intuitive user experience, making it suitable for both small business owners and SEO professionals. Plus, our honest pricing model ensures you only pay for the features and data you need, making it a cost-effective solution for comprehensive SEO management.

Pricing Plans:

Free Plan

Ideal for those just starting out with SEO, our Free Plan provides unlimited keyword tracking, site crawling, and auditing for up to 500 URLs. You can also enjoy in-app content optimization, backlink tracking and auditing for up to 1,100 links, and link prospecting for up to 1,000 prospects. This plan also includes the ability to save projects, a dedicated query processing system for captcha-free checks, and basic report generation features.

Professional Plan

Priced at $299 per year, the Professional Plan includes all the features of the Free Plan, but with significant upgrades. This plan offers unlimited site crawling and auditing, unlimited backlink tracking and link auditing, and unlimited link prospecting and outreach. Additionally, it includes advanced reporting capabilities such as scheduled reports and report delivery, and the ability to print reports on paper with watermarks. For those who opt for a longer commitment, we offer a 2-year plan at $478 (saving 20%) and a 3-year plan at $591 (saving 34%).

Enterprise Plan

At $499 per year, the Enterprise Plan is designed for those who need the most comprehensive SEO solution. It includes all the features of the Professional Plan, but with additional enhancements such as the ability to print reports on paper without watermarks, more advanced scheduling for reports and report delivery, and extended data export options including .csv, .sql, and .html formats. For longer commitments, we provide a 2-year plan at $798 (saving 20%) and a 3-year plan at $987 (saving 34%).

Pros:

Comprehensive suite covering all aspects of SEO
Highly customizable and scalable for multiple projects
Integrates with Google tools for enhanced data precision

Cons:

Desktop-based, which may not suit all users
Requires a learning curve for beginners

2. BrightLocal

BrightLocal is a dedicated local SEO platform known for its powerful tools and detailed reports. It helps businesses improve local rankings, generate more traffic, and manage online reviews. With BrightLocal, you can perform SEO audits, manage local listings, and monitor your online reputation across multiple platforms. Trusted by over 5,000 agencies and brands, including iProspect, Mediacom, and Hilton, BrightLocal is a robust choice for enhancing local search visibility.

BrightLocal’s platform offers extensive reporting and analytics, enabling you to track the performance of your local SEO efforts over time. It integrates seamlessly with popular review sites like Google My Business, Facebook, and Yelp, making it easy to manage customer reviews. The platform’s pricing starts at $29/month, with a free 14-day trial available, allowing you to test its features before committing to a plan.

Pricing plans:

Track Plan

The Track plan is available for $39 per month. This plan includes essential local SEO tools such as local ranking tracking, citation audits, Google Business Profile (GBP) performance monitoring, and competitor insights. It provides a solid foundation for tracking and auditing your local SEO efforts.

Manage Plan

The Manage plan costs $49 per month and includes all features of the Track plan, plus additional tools for listings management. This plan allows you to sync business data across Google, Bing, Facebook, and Apple, suppress external edits, and schedule GBP posts. It’s designed for those who need to manage multiple listings efficiently.

Grow Plan

The Grow plan is priced at $59 per month and includes all features of the Manage plan, with added capabilities for review management. This plan enables you to monitor and respond to reviews, run review generation campaigns, and create a review widget for your site, making it ideal for businesses focusing on enhancing their online reputation.

Pros:

Comprehensive local SEO tools and detailed reporting
Integration with major review sites for seamless management
Free 14-day trial available

Cons:

Pricing structure can be confusing
Interface may be difficult for new users to navigate

3. Whitespark

Whitespark is renowned in the local SEO industry for its high-quality tools and services. It offers a variety of local SEO tools, including a local citation finder, local rank tracker, and Google My Business audit tool. Whitespark also provides manual citation building and clean-up services, ensuring your business information is consistent and accurate across the web.

Whitespark’s tools are designed to help you understand and improve your local search rankings. Their citation finder identifies valuable citation opportunities, while the rank tracker monitors your local search performance. Whitespark is slightly more expensive than some alternatives, but its comprehensive features and expert support make it a valuable investment for businesses serious about local SEO.

Pricing plans:

Local Citation Finder

Whitespark’s Local Citation Finder helps businesses identify valuable citation opportunities and monitor existing citations. Pricing for this tool varies based on the number of searches required, starting at $17 per month for the Starter plan, which includes 20 searches per month. Higher-tier plans, such as the Pro plan at $47 per month, offer more searches and additional features like project sharing and white-label reports.

Reputation Builder

Reputation Builder is available at different pricing tiers based on the number of review requests you need to send. The Basic plan starts at $39 per month, allowing you to send up to 100 review requests. Higher plans, such as the Professional plan at $99 per month, offer more extensive features and higher request limits.

Local Rank Tracker

The Local Rank Tracker plan starts at $19 per month for tracking up to 100 keywords. The pricing scales with the number of keywords tracked and additional features like competitor tracking and advanced reporting.

Pros:

High-quality local SEO tools and services
Expert citation building and clean-up services
Comprehensive local search performance monitoring

Cons:

Higher pricing compared to some alternatives
Interface can be somewhat dated and unintuitive

4. Yext

Yext specializes in managing online business presence across directories, review sites, and social media platforms. Its patented Knowledge Engine allows real-time updates of business information across all supported platforms, ensuring consistency and accuracy. Yext also offers extensive analytics and reporting features to help you track your local SEO performance and make data-driven decisions.

Yext’s platform is robust, making it a powerful choice for businesses looking to manage their online presence comprehensively. However, its pricing can be quite high, which may be a drawback for smaller businesses or those with multiple locations. Despite this, Yext’s feature-rich platform and real-time updates make it a strong contender in the local SEO space.

Pricing plans:

Emerging Package

The Emerging package costs $4 per week, billed annually at $199. This plan includes basic listing services on sites like Merchant Circle, eLocal, and YellowPageCity, providing a 28% optimization rate for your listings.

Essential Package

The Essential package is priced at $9 per week, billed annually at $449. It includes listings on major sites such as Google, Facebook, Bing, Apple, and Yelp, offering a 56% optimization rate. This plan is ideal for businesses looking to expand their online presence significantly.

Complete Package

The Complete package costs $10 per week, billed annually at $499. It combines all the features of the Emerging and Essential packages, adding PowerListings+ and analytics to track profile views, providing a 100% optimization rate.

Premium Package

The Premium package is priced at $19 per week, billed annually at $999. It includes all features of the Complete package plus additional tools like review monitoring and website widgets valued at $300 each, ensuring maximum online visibility and engagement.

Pros:

Real-time updates across all supported platforms
Extensive analytics and reporting features
Powerful and feature-rich platform

Cons:

High pricing, especially for small businesses
Customer support can be slow to respond

5. Synup

Synup is an all-in-one local SEO platform offering tools for local listing management, reputation management, and analytics. It provides a user-friendly interface and a comprehensive suite of features designed to help businesses improve their local search rankings. Synup supports integration with over 60 different directories, ensuring your business information is accurate and consistent everywhere.

Synup also offers advanced features like a voice search optimizer and detailed ranking analytics. Its platform is particularly beneficial for agencies and resellers, thanks to its white-label solution. Although Synup’s pricing can be expensive for businesses with multiple locations, its comprehensive feature set and user-friendly design make it a valuable tool for local SEO.

Pricing plans:

Free Trial

Synup offers a 14-day free trial, allowing users to test the platform’s capabilities without any cost. This trial includes listing in 15 directories, review monitoring for Google and Facebook, daily AI-powered posts, and profile and review analytics.

Standard Plan

The Standard plan costs $34.99 per month and includes listings in 70 directories, Google location fetching, verification wizard, review monitoring for 10 sites, review acquisition via email and SMS, and comprehensive analytics and response templates.

Premium Plan

The Premium plan is available for $89.99 per month. It offers all features of the Standard plan plus additional listings in 80 directories, review monitoring for 20 sites, CRM integration, Google Business Messages integration, and advanced review management features like sentiment analysis and monthly SEO audits.

The Starter plan for social media management is priced at $29 per month. It includes tools for creating, scheduling, and analyzing posts across multiple channels, a social content calendar, AI-generated posts, and multi-channel analytics.

The Professional plan costs $49 per month and offers all features of the Starter plan plus additional tools for local posting, shareable content calendars, sponsored posts for LinkedIn and Twitter, and keyword ranking analytics.

Pros:

User-friendly interface with comprehensive features
Integration with over 60 directories
Advanced features like voice search optimization

Cons:

Expensive for businesses with multiple locations
Customer support can be slow to respond

6. Advice Local

Advice Local focuses on helping businesses improve their local search visibility. It offers tools for local listing management, including a local presence management tool to monitor and update business information across the web. Advice Local’s white-label solution is particularly attractive for agencies and resellers, providing a comprehensive platform to manage client SEO.

Advice Local’s pricing can be more expensive than some alternatives, but its detailed tools and reliable performance make it a solid choice for businesses serious about local SEO. The platform also offers a 30-day money-back guarantee, giving you peace of mind when trying out their services.

Pracing Plan:

Advice Local offers tailored pricing based on the specific needs of your business. Due to the customized nature of their solutions, it’s recommended to request a demo to get a detailed quote. This allows you to understand the features and benefits relevant to your requirements and ensure the pricing aligns with your business goals. They offer comprehensive services such as business listing management, voice apps, enhanced Google Business Profile tools, vertical directory submissions, and store locators.

Pros:

Comprehensive local presence management tools
White-label solution for agencies and resellers
30-day money-back guarantee

Cons:

Higher pricing compared to some alternatives
Interface can be dated and unintuitive

7. Vendasta

Vendasta is an end-to-end e-commerce platform that offers tools for managing business information across a wide range of channels. It provides digital marketing, reputation management, and sales operations tools, making it a comprehensive solution for local SEO. Vendasta’s platform supports over 60,000 partner merchants, helping small and medium-sized businesses grow their online presence.

Vendasta offers a robust set of features, including an integrated CRM, sales tools, and AI-driven marketing automation. While its pricing can be steep, Vendasta’s comprehensive suite of tools and extensive support make it a worthwhile investment for businesses looking to enhance their local SEO and overall digital marketing strategy.

Pricing plans:

Starter Plan

The Starter plan is priced at $79 per month, billed annually at $948. This plan includes essential tools for businesses looking to manage their digital marketing and sales operations. It provides a good starting point for small businesses wanting to improve their online presence and streamline their processes.

Professional Plan

The Professional plan costs $399 per month, billed annually at $4,788. This plan offers more advanced features, including enhanced marketing automation and sales tools. It’s designed for growing businesses that need a more robust solution to manage their operations and customer interactions efficiently.

Premium Plan

The Premium plan is available for $799 per month, billed annually at $9,588. This plan includes all features of the Professional plan plus additional tools and support to scale your business operations. It’s ideal for larger businesses or those looking to maximize their digital marketing efforts.

Custom Enterprise Plan

For businesses with specific needs, Vendasta offers a Custom Enterprise plan. Pricing for this plan is available upon request, and it includes tailored solutions to meet the unique requirements of large enterprises.

Pros:

Comprehensive e-commerce and local SEO tools
Integrated CRM and AI-driven marketing automation
Extensive support and training resources

Cons:

Higher pricing for comprehensive plans
Limited customization options

8. Uberall

Uberall is a multi-location marketing platform that enhances business attractiveness and helps engage and convert prospects. It offers tools for location analytics, listing and review management, and local social media campaigns. Uberall’s platform ensures your business information is consistent across a wide range of channels, from Google Maps to local directories.

Uberall provides valuable insights to improve your local SEO and drive more traffic to your local stores. Its platform is intuitive and user-friendly, making it suitable for businesses of all sizes. However, its relatively high pricing and limited marketing tools may be a drawback for some users.

Pricing plans:

Get Found Plan

The Get Found plan offers pricing based on a custom quote. This plan includes comprehensive tools for managing listings across multiple platforms, ensuring your business information is consistent and visible. It’s ideal for businesses looking to establish a solid online presence.

Be Chosen Plan

The Be Chosen plan also requires a custom quote. It builds on the Get Found plan by adding tools for review management and enhanced customer interaction. This plan is suitable for businesses that want to improve their online reputation and engage more effectively with customers.

Thrive Plan

The Thrive plan is the most comprehensive, with pricing available upon request. It includes all features of the previous plans plus advanced analytics and marketing tools. It’s designed for businesses aiming for maximum visibility, customer engagement, and data-driven marketing strategies.

Pros:

Comprehensive location analytics and management tools
Intuitive and user-friendly platform
Consistent business information across multiple channels

Cons:

Higher pricing for comprehensive plans
Limited marketing tools

9. Birdeye

Birdeye is a reputation management and digital customer experience platform for local and multi-location businesses. It uses AI-powered features to analyze customer feedback and develop insights to enhance online reputation. Birdeye offers tools for managing reviews, listings, and social media, making it a comprehensive solution for local SEO.

Birdeye’s platform supports local SEO with tools for citation opportunities and consistent business information across sites. While its interface may look outdated, Birdeye’s AI-powered features and robust customer engagement tools make it a valuable choice for improving local search visibility.

Pricing plans:

Starter Plan

The Starter plan’s pricing is available upon request and is designed for small businesses looking to manage their online reputation. It includes basic review management tools and customer feedback collection.

Growth Plan

The Growth plan offers more advanced features and is also priced upon request. It’s suitable for businesses looking to scale their reputation management efforts and includes tools for review generation, customer interaction, and detailed analytics.

Dominate Plan

The Dominate plan provides the most comprehensive set of features and is tailored for larger businesses or those with extensive reputation management needs. Pricing is customized based on the specific requirements of the business.

Pros:

AI-powered reputation management and customer experience tools
Comprehensive local SEO support
Integration with multiple marketing and CRM tools

Cons:

Outdated interface
Integration issues with some platforms

10. Localo

Localo is an AI-supported local SEO tool designed to enhance business profiles on Google My Business. It offers local keyword research, competitor analysis, and audit and reporting tools. Localo’s platform provides actionable insights to improve your GMB profile and local search visibility.

Localo’s review manager helps improve customer relations by automating review responses. The platform’s growth insights and ranking tracker provide valuable data to optimize your local SEO strategy. Despite minor technical issues, Localo’s affordable pricing and comprehensive features make it a strong contender for local SEO.